Monday, January 8, 2007

MySpace.com : The Jungle Makes Money

Recently I read a lot about MySpace. I even visited that jungle. Yeah, it's the most famous jungle with its users climbing to reach 100 million in the near future. If you read results from a related survey you can find that most of the teenagers use that jungle to play and communicate with friends. May be, some of you are wondering why I call it a jungle. Well it won't be difficult for anyone to randomly browse 5 public profiles and see that at least one of them is so so ugly, but who cares? It's popular! Some people even claim that myspace is even more popular than Madonna and Beatles. Do you think so?

MySpace is even in the top 5 of the most poor sites in some competitions. In fact, what do you think means to be thought for totally bad and at the same time to have millions of users. Well in my view, it's just good politics. There are so many "poor pages", that is because every one can easily make his page as his bedroom and invite there whoever he wants. Even without worrying how big are his friends` heads (most social web pages limit avatars/pics to be as big as 100x100 or smaller).

Well it looks like giving all the freedom to your clients/users is a great business strategy. If you browse the web you will find a lot of people talking against myspace. Yes, myspace could be called a jungle, however it's the jungle where every one is free. And as a result making millions of dollars. Are you an entrepreneur or just a manager of a service ? If yes - take into account the freedom of your clients.

Sunday, January 7, 2007

Your Clients Don't Need YOU!

Yes, that's the real truth. Your clients don't need you. When doing business or just going to buy your product no-one cares that you have a mortgage to pay. Moreover not a single client is interested why his delivery has been delayed or what your hobby is. If you thought you are special for your clients, believe me - you are not. What's special is your product and it's good to concentrate on that in case you want big profits.

I'm working in the telecommunication sphere and can assure everyone that all clients are interested only and only in what they pay for. Again, if we want to be profitable, we should stick our minds to what our clients need not what our company is. When you are talking with your clients the first thing to be done is to ask about their problems and listen up them to the end. A bad mistake is to start narrating about the glory of your firm. Usually if a client has come to you, he just has a problem and already knows about you. Remember - first ask for their trouble.

I'll quote Steve Jobs: "You can't just ask customers what they want and then try to give that to them. By the time you get it built, they'll want something new". In fact that doesn't mean to stop asking your clients what they want. The idea here is to continuously be interested of your clients` needs, even while you are building what they want. So if you want to be profitable, remember that it's most important what your customers need now, not what you are building now.

Saturday, January 6, 2007

A Ticket For Reaching The Stars - Ambition

If you want to make your dreams come true, first you will have to take the train of life. The ticket for that trip is nothing else but your ambition. All successful people have had tons of ambition. If someone knows a example for a success without an ambition, please let me know - I don't.

A significant part of the ambition is not letting a way back. As well as not giving yourself a chance to hesitate. If your burn the bridge behind you - you will hold up your conscious in the state of strong desire for victory. For example, once upon a time, a great leader had had his army to fight against a lot larger force. As soon as all machinery had been off the ship - he had ordered to burn it up. After that he had cried out - "There's no chances of going alive from here unless we win. You should choose - victory or death". Yes, the smaller army had their triumph and victory.

People who have real ambitions don't hesitate to take the first step. They just build up a specific plan and immediately start with its realization. They bar any reverses. Well, I think this is a real factor for success. There's one more characteristic of all people with great ambition - they have a clean goal and a irrepressible desire for achieving it. So, to reach your goals don't let anyone make you change them.

Remember that all successful people have a difficult start but a great ambition. They lead a lot of hard fights with life before reaching the so desired victory. Well, most often big success comes with big difficulties - when your mind is just going on the edge.